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10 Reasons Why Not to Shop on Black Friday and Buy a New Olson Home Instead

November 22nd, 2011

Just Say No To Black Friday

This holiday season has people flocking to stores on Black Friday–Here are 10 Reasons why shoppers should buy a new home for the holidays instead

Black Friday is upon us! While merchants are busy gearing up for a record Black Friday filled with sales, Olson Homes wants to spell out 10 reasons why shoppers should buy a new home instead. So here are our 10 reasons why it’s good to buy a home and skip the big box Black Friday sales.

1. Home shoppers have waited long enough. Good deals are available for the asking.
In case home shoppers may have missed this, this is the best buyer’s market we have seen on over 30 years. If home shoppers are waiting for the bottom, they may have already missed it! No one will ever catch the bottom mostly because no one knows where that is. The truth is it doesn’t really matter so much in the long haul.

2. Mortgages are cheap. Very cheap.
Home shoppers can get a 30-year loan for around 4.3%. In some cases home shoppers may find special buy down rates that get down to 3.75% What’s not to like about low interest rates? These are the lowest rates on record. As recently as two years ago they were about 6.3%. That drop slashes your monthly repayment by a fifth. If inflation picks up, home shoppers won’t see these mortgage rates again in their lifetime. And if we get deflation, and rates fall further, homeowners can always refinance.

3 Home shoppers will save on taxes. Tax breaks for itemization.
Here is a plus. Home shoppers can deduct the mortgage interest from their income taxes. Try doing that on your standard holiday purchases. With a new home purchase, home shoppers can deduct their real estate taxes. And they’ll get a tax break on capital gains–if any–when they sell. Sure, home shoppers need to do the math. Homeowners only get the income tax break if they itemize their tax deductions, and many people may be better off taking the standard deduction instead. The breaks are more valuable the more people earn, and the bigger their mortgage. But savvy homeowners will find that these tax breaks mean owning costs them less, often a lot less, than renting.

4. This time it’s personal! That new home is a design showcase.
Get in early enough on a new home and home shoppers can have the kitchen and bathrooms they really want. Homeowners can upgrade to their hearts content. They can get the flooring, window treatments, and upgraded appliances they have dreamed about. New home ownership also allows homeowners to add these items to their monthly mortgage payments at a cost that adds only a bit more to their monthly mortgage payments. Black Friday shoppers should try this instead of maxing out their credit cards at 22% interest rates. Consider that fact when in the check out line that this purchase won’t will be paid back for many years to come. Hmmm, maybe buying a new home instead does make more sense?

5. Home shoppers get a better home. Much Better!
Renting a place gives people a place to rest their heads and a space to park their belongings, but generally speaking, if they want the best home in the best neighborhood, most people are better off buying a new home. Plus new homeowners get that great new home smell!

6. It offers some inflation protection.
Black Fridays come and go but studies by Professor Karl “Chip” Case (of Case-Shiller), and others, suggest that over the long-term housing has tended to beat inflation by a couple of percentage points a year. That’s valuable inflation insurance, especially if raising a young family and thinking about the next 30 or 40 years. The rule of thumb is if anyone that plans on living in a place for 5 years or more, they may be better off buying than renting. If someone is planning on moving every few years they may want to re-think that strategy and lock-in home ownership while it is still affordable and within reach.

7. It’s risk capital. That is comfort now, equity later.
No, a home isn’t the stock market and no one should view it as the way to get rich. Thats what got people into the mess we see on the news. But current indicators suggest that the economy may surprise us all and start booming, sooner or later real estate prices will head up again, too. Long after the Black Friday sale items are forgotten in the back of a closet, your new home will have gained equity. One lesson from the last few years is that stocks are incredibly hard for most normal people to own in large quantities–for practical as well as psychological reasons. Equity in a home is another way of linking part of a portfolio to the long-term growth of the economy–if it happens–and still managing to sleep at night.

8. It’s forced savings. Pay yourself first!

Suppose one can rent an apartment for $2,000 month instead of buying one for $2,400 a month, renting may make sense. But will people save that $400 for their future? A lot of people won’t. People have to do the math, but need to remember that part of a mortgage payment that goes to principal repayment isn’t a cost. Homeowners are just paying themselves by building equity. As a forced monthly saving, it’s a good discipline.

9. There is a lot to choose from. 4 New home communities to be exact!

Olson Homes may be biased, but when it comes to home affordability, home shoppers should consider one of our great new Southern California new home communities. From the mid $300s Olson Homes has the best selling Citrus Walk in Covina visit Citruswalk.com, from the high $200s Olson Homes has 2 new home communities; the final phase of Rio Walk in Montebello visit RioWalkHomes.com, and the very last home at Heritage Walk in Paramount visit HeritageWalkParamount.com, and in Garden Grove from the low $300s there is the nearly sold out Mosaic Walk visit MosaicWalk.com. Any of these communities offer great locations and great value for new home shoppers.

10. Sooner or later, the market will clear. Be there when it does.
Demand and supply will meet. The population is forecast to grow by more than 100 million people over the next 40 years. That means maybe 40 million new households looking for homes. Meanwhile, today’s home shoppers will be so happy they bought a new home now, and be able to brag about how smart they were way back when people without vision let this once in a lifetime home ownership opportunity pass them by.

So there it is! 10 great reasons not to shop on Black Friday and buy a new home instead.

Olson Homes Announces Hot Deals Events at 4 New Home Communities in Los Angeles and Orange Counties

November 17th, 2011

Hot Fresh Deals Events

Olson Homes announces a community wide Hot Deals Event this weekend at four of its top selling new home communities.

Seal Beach, CA (PRWEB) November 16, 2011 – At Rio Walk in Montebello, homebuyers can take advantage of great savings at Rio Walk’s 48-hour Sale, so popular with homebuyers, the sale has been held over for another weekend. Olson Home’s Rio Walk community is popular with home shoppers looking to be close to their jobs in LA . The Rio Walk Sales Center, located at 947 S. Bluff Road, Montebello, CA 90640, will be open from 10am to 5pm. Visitors can take advantage of incredible deals including up to $20,000 off of new townhomes loaded with modern features and community amenities, located just 8 miles from downtown Los Angeles.

The Hot Deals continue this weekend at Mosaic Walk in Garden Grove where the very last phase has just been released and soon will be sold out. Just announced closeout prices at Mosaic Walk have resulted in huge savings for homebuyers of up to $20,000. Mosaic Walk is located at 12848 Palm Street #4 Garden Grove, CA 92840, and is open from 10am to 5pm.

The savings continue at the newest Olson Homes community, Citrus Walk in Covina. Fresh Deals are abound at this conveniently situated new home community. Live here and park the car. At Citrus Walk homeowners walk everywhere. Visit a walking-close restaurant, café, bakery or even Starbucks. Get fresh produce at the Farmer’s Market right around the corner. Citrus Walk is open from 10am to 5pm and is located at 137 E. Italia Street, Covina, CA 91723.

The Olson Company’s numerous successful urban living developments across Southern California over the last 22 years reflect its commitment to making the homebuyer top priority. The Olson Company believes in “livability,” and implements a thoughtful and detail-oriented approach from concept through execution. As part of their unique approach to creating these communities, The Olson Company understands all that goes into buying a new home and provides ongoing tailored services to support the needs of its homeowners, including financial education and the exclusive Homeowner Champion Program.

About The Olson Company

Established in 1988, The Olson Company and the Olson Homes brand are nationally recognized for creating unique in-town neighborhoods in urban communities throughout California. Headquartered in Seal Beach, California, The Olson Company has successfully partnered with governmental agencies and private landowners to create innovative housing solutions designed to fulfill the lifestyle needs of today’s homebuyer.

48 Hour New Home Sale at Rio Walk in Montebello November 5 & 6

November 3rd, 2011

Montebello, CA. – November 3, 2011– The Olson Company announces a 48-hour sale at its premier Rio Walk community near downtown Montebello. On Saturday and Sunday, November 4-5, the Sales Center, located at 947 S. Bluff Road, Montebello, CA 90640, will be open from 10am to 6pm. Visitors can take advantage of incredible deals including up to $20,000 off of new townhomes loaded with modern features and community amenities, located just 8 miles from downtown Los Angeles.

The Rio Walk townhomes have up to 1,774 sq. ft. and up to 4 bedrooms, from the high $200s with a 3% broker co-op. The LEED-certified homes offer several green and stylish design features, as well as extensive personalization options, to make your home truly your own.

“The Rio Walk homes are an exciting opportunity to live close to the heart of the new downtown LA at an affordable price,” said Scott Laurie, COO of The Olson Company. “We are excited to offer this weekend sale to assist buyers in realizing their dream of home ownership.”

Rio Walk is conveniently located near Los Angeles hotspots: stimulating nightlife, boutique shopping, entertainment, culture, museums and more. The community features panoramic mountain views and pretty, tree-lined streets with bike trails — just the hometown feel you’ve always dreamed about. Put it altogether and it’s Montebello charm with an L.A. vibe — the ultimate combination for today’s busy lifestyles.

The Olson Company’s numerous successful urban living developments across Southern California over the last 22 years reflect its commitment to making the homebuyer top priority. The Olson Company believes in “livability,” and implements a thoughtful and detail-oriented approach from concept through execution. As part of their unique approach to creating these communities, The Olson Company understands all that goes into buying a new home and provides ongoing tailored services to support the needs of its homeowners, including financial education and the exclusive Homeowner Champion Program. Additional communities now selling include Mosaic Walk (Garden Grove), Heritage Walk (Paramount), Willow Walk (Compton) and Citrus Walk (Covina).

The Rio Walk Sales Center is located at 947 S. Bluff Road, Montebello, CA 90640. For more information about Rio Walk, please visit riowalkhomes.com or call 323-720-9112.

About The Olson Company

Established in 1988, The Olson Company and the Olson Homes brand are nationally recognized for creating unique in-town neighborhoods in urban communities throughout California. Headquartered in Seal Beach, California, The Olson Company has successfully partnered with governmental agencies and private landowners to create innovative housing solutions designed to fulfill the lifestyle needs of today’s buyer.